e4 Design’s unique solution utilizing be Matrix® frames and new LED skin™ panels for RentPath's NAA Show in Atlanta Georgia, threw attendees, competitors, and customers for a loop… a digital loop. The seamless integration between the all new LED skin™ and standard b62® frames allowed for a totally custom look and finish in a rental solution.
As a testament to LED skin™ flexibility, RentPath was able to change its digital content in response to messages from competitors on the show floor. When a neighboring exhibit had messaging that did not sit well with RentPath's upper management, they were able to call the digital design team and change their messaging on the fly. Digital changes proved far more efficient and cost effective than traditional static tradeshow graphics. The flexibility of LED skin™ dynamic graphics contributed to a very successful show experience for RentPath.
Click on the link below to view more photos of the project.